TTPM International

Port Operations Demand Sensing, Deployment and Management Course

Port Operations Demand Sensing, Deployment and Management Course

Growing international trade and demand uncertainty on port facilities are inducing complex port operations and management. Strategic visioning and forward thinking ports with robust strategic planning in their daily operations and efficiency management are therefore  embracing and deploying demand sensing in port logistics and supply chain management to meet  demand uncertainty  and to achieve high level of service whilst minimizing general costs with   reduced strain on port infrastructural capacity in the process.

Global trade and competition, faster product development, increasingly flexible manufacturing systems and unprecedented number and variety of products are competing in the markets. Quick response programme, just-in-time (JIT) inventory systems, management resource planning and the likes are no longer up to the task of meeting the growing uncertainty of customers’ demand without the deployment of innovative demand sensing strategy in ports.


The primary aim of this innovative strategy in port operations is to enable ports meet the uncertainty of demand on port services whilst allowing strategic use of facilities to improve efficiency. Ports that are deploying demand sensing in port logistics and supply chain management overcome constraints in operations and management inertia whilst meeting customers’ demand.


  1. To introduce participants to a new innovative management strategy in port operations whilst enabling them to become highly-skilled in deploying demand sensing in port logistics and supply chain to achieve efficiency whilst reducing costs in port operations.
  1. To assist participants acquire modern approach to demand forecasting and planning so as to overcome errors entailed in port operations planning and demand forecasting whilst facilitating port efficiency.
  1. To enable participants acquire monitoring and evaluation skills much needed in performance measurement of port logistics and supply chain management.

Targeted Participants

The course is a highly-skilled strategic management and port logistics demand sensing programme designed for: Middle and Senior Managers in Ports, Rail Transport, Road Haulage, Shippers Councils, Senior staff of supervising Ministries, Customs & Excise Departments, Students & Academics, Professionals in ports, Container Terminals, Inland Container Depots, and others

Core Course Contents

* The Concept of Port Logistics and Supply Chain Management

* Port Supply Chain Management at Real Time Customer Demand

* Managing Demand Variability in Port Operations

* Demand Chain Alignment Competence in Port – Supply Chain Management

* Port Capacity Choice and Allocation

* Port Demand Sensing Model

* Demand Signals in Port Operations

* Meeting Customer Demand Uncertainty in Port Operations

* Strategic Planning in Port Operations Demand Sensing Deployment

* Port Operations Demand Sensing Surgery:  A One-to-One problem solving consultancy with course participants home port problems and strategic solutions


Case Study: Assessing Demand Sensing Deployment Impact on Port Efficiency/Costs

Programme Duration:  16 – 27 November, 2015

Programme Venue:      London School of Economics (LSE), London United Kingdom 

Choice of Course Fee:

(i) Course fee is £3300.00 British Pound Sterling per participant. This fee covers tea/coffee,training and materials (without accommodation and lunch) during training.


(ii) Course fee is £4150.00 British Pound Sterling per participant. This covers tea/coffee, materials,training, hotel accommodation and lunch during training only (weekends not included).

(This programme and venue may be subject to changes at short notice) For registration please visit or email 


Programme Experts:

Dr Fortune Laurence; IAPH Coordinator;

Prof. Dr. Joy U Joseph: IAPH Alternate Coordinator

Prof. Dr. Peter Langen

Prof. Godswill Dunstall

Ms. Helen Smith – IAPH Alternate Coordinator/Project Manager